Master digital marketing in 8 weeks and build campaigns that actually convert.
A step by step, practitioner led program that shows you exactly how to research, design, launch, and scale profitable digital marketing campaigns across social, search, and email without burning ad spend.
Your 8 week roadmap
From first click to repeat customer
Average student ROI
3.8x
Outcomes
Learn the skills top performing marketers use every day.
This is a practitioner level program. You will not just learn concepts you will build real assets campaigns, dashboards, and systems that you can use for your own business or your clients.
Design full funnel strategies that compound.
Map every step from first impression to repeat purchase, identify quick win opportunities, and turn disjointed tactics into a predictable system.
- Audience research and positioning frameworks
- Offer structures that convert cold traffic
- Funnel templates for B2B and B2C
Launch and optimize high converting campaigns.
Learn how to structure, launch, and scale campaigns on Meta, Google, TikTok, and more using the same checklists and workflows used by agencies.
- Creative testing frameworks
- Budget allocation and bid strategies
- Optimization sprints and playbooks
Track the numbers that matter and prove ROI.
Set up analytics and dashboards so you know exactly which channels, campaigns, and creatives are driving revenue, not just clicks.
- Conversion tracking and attribution
- Simple dashboards in Sheets or Looker Studio
- Reporting templates clients and leaders love
Curriculum
An 8 week path from foundations to advanced scaling.
Every module includes short focused lessons, implementation demos, worksheets, and checkpoints so you stay accountable and see progress each week.
Positioning, offers, and funnel mapping
- Clarify your ideal customer and value proposition
- Choose the right funnel for your business model
- Define key metrics and realistic targets
High converting landing pages and lead magnets
- Write headlines and hooks that win attention
- Structure pages that turn traffic into leads
- Create irresistible offers and tripwires
Meta and TikTok campaigns from scratch
- Account structure and naming conventions
- Audience research and creative angles
- Testing, optimization, and scaling frameworks
Google search, YouTube, and intent based traffic
- Keyword and search intent research
- Writing high performing ad copy and scripts
- Smart bidding and landing page alignment
Email, nurture, and retention systems
- Welcome, nurture, and sales sequences
- List health, deliverability, and segmentation
- Automation flows that recover lost revenue
Analytics, dashboards, and scaling systems
- Conversion tracking and attribution basics
- Build a simple, powerful reporting dashboard
- Scaling decisions and cross channel strategy
Meet your instructor
Learn from a performance marketer, not a theory first lecturer.
Alex Carter is a performance marketer and growth consultant who has managed more than five million in ad spend for startups, ecommerce brands, and B2B companies across the globe.
- Built and led in house growth teams and agency accounts
- Specializes in turning underperforming channels into profit centers
- Known for clear, no fluff teaching and actionable frameworks
Alex Carter
Performance marketer and growth consultant
I built this program to be the course I wish I had when I started. It is practical, platform agnostic, and focused on building systems that keep working long after the algorithm changes.
Student results
Real marketers, real businesses, measurable impact.
Students have used this program to grow ecommerce brands, launch agencies, and step into senior marketing roles with confidence.
4.9 average rating · 90 plus of students would recommend to a friend.
Screenshots and names abbreviated to protect client data.
Maria L
Ecommerce founder
We went from guessing with boosted posts to a clear funnel. In three months our blended return on ad spend went from 1.4 to 3.2 while actually spending less.
James P
Freelance marketer
The templates and reporting frameworks alone justified the investment. I added three retainer clients within six weeks by showing them clear roadmaps and dashboards.
Nina S
B2B marketing manager
Helped me move from channel operator to growth strategist. I now lead our quarterly planning and can confidently tie campaigns back to pipeline and revenue.
Enrollment
Join Digital Marketing Mastery today.
Get lifetime access to all lessons, templates, updates, and community. Future price increases will not apply to you.
- Lifetime access to the full 8 week curriculum
- Weekly live group Q and A calls for 8 weeks
- Campaign and funnel templates for multiple industries
- Swipe files for ads, emails, and landing pages
- Private student community for feedback and networking
Full program access
Most popular- 8 weeks of guided implementation
- All future updates included
- Certificate of completion
- Client and employer ready portfolio projects
If you complete the lessons and exercises and do not feel more confident running and scaling campaigns, email us within 30 days for a full refund.
Try it for 30 days, risk free.
Go through the first modules, join the live calls, and implement the frameworks. If you do not feel the course is helping you build better campaigns, show us your completed worksheets within 30 days and we will refund you in full.
FAQ
Answers to common questions.
If you still have questions after reading this section, you can reply to any email from the program and we will respond personally.
More advanced students use the program to fill gaps, modernize their workflows, and get new templates.
Many students batch lessons on weekends and use weekdays to implement and test.
All live sessions are recorded and added to your portal in case you cannot attend.
You will learn how to adapt funnels and messaging based on buying cycles and deal sizes.
We ask to see your completed worksheets so we can improve the program and confirm you gave it a real try.
Ready to stop guessing and start scaling with clarity.
Join Digital Marketing Mastery and get the frameworks, templates, and support you need to design, launch, and optimize campaigns that reliably turn traffic into revenue.
30 day money back guarantee · Lifetime access · Secure checkout